If I am buying tile, I don’t want to just see the tile up close, I want to see it in a bathroom or kitchen. Lifestyle Product Image – this type of image allows your customer to make a connection with your product and mentally picture it in their environment. If you don’t do this you’re missing the sale. Note, if you have a product that is no longer in stock REDIRECT to a category page (with more like products) or update the listing to reflect that it’s out of stock with more suggestions. People can hover over the product in the image and it will pull up more of that particular product. I do this all the time when a pin I love leads to a 404 page or out of stock page. If you sell a product, you’ll want to create two different types of images to help the Visual Search Tool serve up the right content to your future customer:Ĭloseup Product Image - this is an image that just shows the close up of your product. How Does the pinterest visual search tool work? If you sell products on Pinterest, this little hover over tool is a dream. Why? Because it’s a really helpful tool for pinners to find more of the content they are looking for. It’s a super valuable search tool that’s built into the Pinterest platform.
You can’t get rid of the Pinterest Visual Search tool. There’s a little tiny button in the bottom right corner of every pin that is called Pinterest Lens.
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